Now Doordarshan is bargaining with Star Group to get a reasonable rate to telecast sachin's 200th test match on Doordarshan's National Channel.
Due to Test matches is not come under "Mandatory Sports Signal Sharing - Prasar Bharati Act" and here 75:25 ad revenue sharing with rights holding broadcaster(here star) term will not be applicable.
So this is the big challenge for DD to get the simulcast rights from star sports for high price; Return on Investment is risky one for DD.
But DD have...
After long-time, DD's Surprise: Sachin's 200th Test match may live on Doordarshan.
Due to Test matches is not come under "Mandatory Sports Signal Sharing - Prasar Bharati Act" and here 75:25 ad revenue sharing with rights holding broadcaster(here star) term will not be applicable.
So this is the big challenge for DD to get the simulcast rights from star sports for high price; Return on Investment is risky one for DD.
But DD have...
After long-time, DD's Surprise: Sachin's 200th Test match may live on Doordarshan.